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| Sports Marketing Concentraion |
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Students who choose the marketing option will learn marketing principles in sports management and recreation services. This includes an evaluation of the elements of the marketing mix (product, place, price, promotion and public relations) and their unique applications to the sports industry. Graduates will show through knowledge of service marketing, strategic marketing planning, marketing research, and marketing opportunities used in tourism and the leisure sciences.
| RECR 101 | Sport Governance & History | 3 |
| RECR 201 | Facility & Equip./Event Management | 3 |
| RECR 400 | Spm Practicum | 6 |
| MCOM 308 | Public Relations | 3 |
| PHED 243 | Psychological Aspects Of Sports | 3 |
| RECR 331 | Community Recreation and Fitness | 3 |
| RECR 332 | Sports, Ethics and the Law | 3 |
| RECR 339 | Problems In Urban Rec. & Sports | 3 |
| RECR 435 | Organization & Administration of Recreation | 3 |
| PHED 405 | Intern/ Fld Work In Spt Mgmt | 12 |
| Total Credits | 42 |
| ECON 103 | Intro To Bus. & Entrepreneurial Economics | 3 |
| MNSC 310 | Marketing For Managers | 3 |
| MNSC 328 | Dynamics Of Management | 3 |
| MNSC 360 | Consumer Behavior | 3 |
| MNSC 365 | Sales Management | 3 |
| MNSC 460 | Marketing Research | 3 |
| MNSC 465 | Advertising | 3 |
| Total Credits | 21 |
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