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Entertainment Management Major

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The Entertainment Management Program offers a Bachelor of Science in Entertainment Management with concentrations in music entertainment management; motion picture, television, and video entertainment management; and casino and gaming entertainment management.  

This degree program prepares students for management and/or ownership positions in the entertainment industry. It is also excellent preparation for graduate study in business and other fields.  Students are encouraged to view the entertainment industry from the perspective of a potential decision makers or owners, rather than exclusively from the perspective of entertainers or consumers.


General Entertainment Management


Core Requirements (36 credit hours)

ACCT 201 Financial Accounting I  3
ACCT 202 Financial Accounting II  3
ECON 211 Principles of Econ I  3
ECON 212 Principles of Econ II  3
FINM 330 Financial Management  3
MGMT 300 Hum Rel & Org Beh  3
MGMT 328 Dynamics of Mgmt  3
MKTG 310 Marketing for Managers  3
MISY 341 Small Systems Software  3
MNSC 222 Mathematics for Managers  3
MNSC 322 Managerial Statistics  3
MNSC 355 Management Science I  3


Entertainment Management Required Courses (30 credit hours)

ENMGT 200 Intro to Entertainment Mgmt  3
ENMGT 304 Entertainment Law  3
ENMGT 306 Facility and Venue Mgmt  3
ENMGT 308 Hospitality Mgmt  3
ENMGT 440 The Bus of Tel & Motion Pict  3
ENMGT 450 Internship  3
MCOM 200 Intro to Mass Communications  3
MGMT 313 Bus & Prof Ethics  3
MNSC 393 Quality Management  3
MKTG 465 Advertising  3



Other Requirements (14 credit hours)

Majors are required to complete 10 credit hours of free electives and 4 credit hours of other University requirements.


SELECTION OF CONCENTRATIONS:

The selection of a concentration is optional. The concentrations in entertainment management are: music entertainment management; motion picture, television, and video entertainment management; and casino and gaming entertainment management. 

Concentration: Music

This concentration will provide students with comprehensive knowledge of the business aspects of the music industry.  Those who seek careers in any segment of the music industry will benefit from learning the financial, legal, and marketing aspects of the industry.  The internship requirement will provide practical experience and facilitate a transition into a meaningful career.



Students in this concentration should complete the following courses: 

 

ACCT 201 Financial Accounting I  3
ACCT 202 Financial Accounting II  3
ECON 211 Principles of Econ I  3
ECON 212 Principles of Econ II  3
FINM 330 Financial Management  3
MGM 300 Hum Rel & Org Beh  3
MGMT 328 Dynamics of Mgmt  3
MKTG 310 Marketing for Managers  3
MISY 341 Small Systems Software  3
MNSC 222 Mathematics for Managers  3
MNSC 322 Managerial Statistics  3
MNSC 355 Management Science I  3
Total Credit Hours 36


Concentration Requirements (21 credit hours)

ENMGT 200 Intro to Entertainment Mgmt  3
ENMGT 300 Artist Management  3
ENMGT 304 Entertainment Law  3
ENMGT 306 Facility and Venue Mgmt  3
ENMGT 432 The Bus of Music  3
ENMGT 450 Internship  3
MGMT 313 Bus & Prof Ethics  3


Electives (Select three courses) 9 credit hours

JRNL 211 Reporting Public Affairs  3
FINM 220 Personal Fin Mgmt  3
MGMT 303 Labor Mgmt Relations  3
MGMT 316 Small Business Mgmt  3
MKTG 360 Consumer Behavior  3
MKTG 365 Sales Mgmt  3
MKTG 460 Marketing Research  3
MKTG 465 Advertising  3
MUSC 305
 Music of the African American
 3


Other Requirements (14 credit hours)

Students in this concentration are required to complete 10 credit hours of free electives and 4 credit hours of other University requirements.

Concentration: Motion Picture, Television, and Video

This concentration will provide students with a comprehensive overview of broadcast and related industries.  Students will develop knowledge of business principles in all aspects of broadcasting, from older media such as radio to newer technologies such as satellite and internet broadcasting.  The internship requirement will provide practical experience and facilitate a transition into a meaningful career. 

Students in this concentration should complete the following courses:


 

Core Requirements (36 credit hours)

ACCT 201 Financial Accounting I  3
ACCT 202 Financial Accounting II  3
ECON 211 Principles of Econ I  3
ECON 212 Principles of Econ II  3
FINM 330 Financial Management  3
MGMT 300 Hum Rel & Org Beh  3
MGMT 328 Dynamics of Mgmt  3
MKTG 310 Marketing for Managers  3
MISY 341 Small Systems Software  3
MNSC 222 Mathematics for Managers  3
MNSC 322 Managerial Statistics  3
MNSC 355 Management Science I  3

Concentration Requirements (21 credit hours)

ENMGT 200 Intro to Entertainment Mgmt  3
ENMGT 304 Entertainment Law  3
ENMGT 306 Facility and Venue Mgmt  3
ENMGT 440 The Bus of Tel & Motion Pict  3
ENMGT 450 Internship  3
MGMT 313 Bus & Prof Ethics  3
MKTG 465 Advertising  3

Electives (Select three courses) 9 credit hours

ART 307 Fundamentals of Photography  3
IDIS 103 Visual Arts and Theatre  3
IDIS 300 Fundraising for the Arts  3
JRNL 210 Intro to News Writing  3
JRNL 410 News Editing and Design  3
MCOM 200 Intro to Mass Communications  3
MGMT 304 Human Resource Management  3
MKTG 211 Consumer in Society  3
THEA 211 Fundamentals of Acting  3
THEA 301 The Black Performer in the American Theatre  3
THEA 302 Stagecraft for Theatre & Telev  3


Other Requirements (14 credit hours)

Students in this concentration are required to complete 10 credit hours of free electives and 4 credit hours of other University requirements.


Concentration: Casino and Gaming

This concentration will prepare students for leadership opportunities in casino resort hotels, lottery commissions, racing, and other gaming environments.  Students will prepare to manage and make decisions in what is becoming one of the leading revenue generating industries in the country.  The mid-Atlantic region provides numerous opportunities to examine the legal, governmental and financial issues in the gaming industry.  The internship requirement will provide practical experience and facilitate a transition into a meaningful career.

Students in this concentration should complete the following courses:


 

Core Requirements (36 credit hours)

ACCT 201 Financial Accounting I  3
ACCT 202 Financial Accounting II  3
ECON 211 Principles of Econ I  3
ECON 212 Principles of Econ II  3
FINM 330 Financial Management  3
MGMT 300 Hum Rel & Org Beh  3
MGMT 328 Dynamics of Mgmt  3
MKTG 310 Marketing for Managers  3
MISY 341 Small Systems Software  3
MNSC 222 Mathematics for Managers  3
MNSC 322 Managerial Statistics  3
MNSC 355 Management Science I  3


Concentration Requirements (21 credit hours)

ENMGT 302 Casino Surv and Security  3
ENMGT 304 Entertainment Law  3
ENMGT 308 Hospitality Mgmt  3
ENMGT 400 Prin of Casino and Gaming Mgmt  3
ENMGT 435 The Business of Tourism  3
ENMGT 450 Internship  3
MGMT 313 Business and Prof Ethics  3


Electives (Select three courses) 9 credit hours

CRJU 301 Intro to Criminal Justice  3
ENMGT 306 Facility and Venue Mgmt  3
ENMGT 430 Risk Management  3
JRNL 211 Reporting Public Affairs  3
MKTG 310 Marketing for Managers  3
MKTG 465 Advertising  3
MNSC 393 Quality Management  3



Other Requirements (14 credit hours)


Students in this concentration are required to complete 10 credit hours of free electives and 4 credit hours of other University requirements.

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