All Academic Programs

Sports Management Major

View pages in this section

The Sports Management program prepares undergraduate students for professional careers in Sports Management in both the private and public sectors.

 

The program is designed to assist students in acquiring organizational and managerial expertise in the health, fitness, and sports management fields as well as to assist students in gaining an understanding of personnel management and supervisory dynamics. The Sports Management Program is dedicated in ensuring that students acquire the knowledge, skills, and dispositions necessary to launch careers in professional companies in business, marketing, medicine, and journalism. Graduates are encouraged to seek job and career opportunities globally.

 

Also, the curriculum of the Sports Management program enables students to gain extraordinary and theoretical knowledge from courses, such as Sport Governance and History, Facility & Equipment/Event Management, Community Recreation & Fitness, Sports, Ethics & the Law, and Organization & Administration of Recreation.

 

Also, students gain valuable and practical experience by completing both a practicum and an internship in the professional sports community. See website for more detailed information. Students pursuing a baccalaureate degree in Sports Management must choose a concentration in one of the following areas:


  • Sports Business
  • Sports Journalism
  • Sports Marketing
  • Sport Medicine

SPORTS BUSINESS CONCENTRATION

The sports industry is a billion-dollar industry continuously growing both financially and globally. This creates the necessity to have individuals with the proper knowledge, skills, and abilities to operate and manage sports businesses and organizations.

 

Students selecting the sports business concentration will acquire general management skills with a heavy emphasis in program development and administration and financial management, learning the application of such knowledge and skills to the health, fitness, and sports industries. Additionally, students will study the fundamental concepts, theories, and organization of management as it applies to the field of sports and recreation. Students with a sports business concentration may pursue careers in academic settings, intercollegiate athletics, professional sports, fitness and recreation clubs/facilities, and sports governing bodies (NCAA, U.S. Olympic Committee, etc.).

 


Core Requirements

 SPMT 101  Sport Governance & History  3
 SPMT 201 Facility & Equip./Event Management  3
SPMT 308 Media Relations in Sport  3
SPMT 243 Psychological Aspect of Sports  3
RECR 331 Community Recreation and Fitness  3
SPMT 332 Sports, Ethics and the Law 3
RECR 339 Problems In Urban Rec. & Sports  3
SPMT 435 Organization & Administration of Recreation  3
SPMT 400 Sport Management Practicum  6
SPMT 405 Sport Management Internship 12
Total Credits
42

 

Sports Business Concentration

ECON 103 Intro To Bus. & Entrepreneurial Economics  3
ECON 211 Principles of Economics I  3
ACCT 201 Financial Accounting I  3
MKTG 310 Marketing For Managers  3
ACCT 202 Financial Accounting II  3
MGMT 404 Managerial Communications  3
MKTG 465 Advertising  3
Total Credits
21

 

Physical Education Electives & Recommended General Electives (5 credits each)

All Sport Business, Journalism, and Marketing Concentration students are required to complete 5 credits hours in both Physical Education and Recommended Free Electives.

 


Physical Education Electives (5 credits)
Total of 5 credit hours are required to satisfy this category:
PHED 103 (3), PHED 151 (1), PHED 241 (2), PHED 251 (2), PHED 252 (2), PHED 351 (2), PHED 352 (2), PHED 451 (2)

 


Recommended General Electives (5 credits)
Total of 5 credit hours are required to satisfy this category:
HEED 110 (3), HEED 201 (2), HEED 205 (2), KNES 202 (3), KNES 301 (3), KNES 302 (3),  PHED 343 (2),  SPCH 202 (3), SPCH 204 (3)

Sports Journalism Concentration

The media industry is expanding and advancing globally and technologically. It includes television, radio broadcasts, the Internet, magazines, newsletters, newspapers, and public relations.

Students choosing the sports journalism concentration will be prepared for professional positions in a wide variety of sports careers in the media industry, including sports information, broadcast, public relations, editing, and sports writing. Students will acquire essential knowledge in such classes as Media Production for Advertising & Public Relations, Writing for the Media, Reporting Public Affairs, and Article and Feature Writing. These courses along with the sports management program core courses enable students to apply fundamental journalism skills to the field of sports and recreation.

 

Core Requirements

SPMT 101 Sport Governance & History  3
SPMT 201 Facility & Equip./Event Management  3
SPMT 308 Media Relations in Sport  3
SPMT 243 Psychological Aspect of Sports  3
RECR 331 Community Recreation and Fitness  3
SPMT 332 Sports, Ethics and the Law  3
RECR 339 Problems In Urban Rec. & Sports  3
SPMT 435 Organization & Administration of Recreation  3
SPMT 400 Sport Management Practicum  6
SPMT 405 Sport Management Internship  12
Total Credits
42

 

Sports Journalism Concentration

MCOM 200 Introduction to Mass Communication  3
MCOM 211 Media Production for Advertising & Public Relations  3
MCOM 307 Writing for the Media  3
JRNL 210 Reporting Public Affairs  3
JRNL 310 Article And Feature Writing  3
JRNL 311 Editorial And Review Writing  3
JRNL 410 News Editing And Design  3
Total Credits 
21

 

Physical Education Electives & Recommended General Electives (5 credits each)
All Sport Business, Journalism, and Marketing Concentration students are required to complete 5 credits hours for both Physical Education and Recommended Free Electives.


Physical Education Electives (5 credits)
Total of 5 credit hours are required to satisfy this category:
PHED 103 (3), PHED 151 (1), PHED 241 (2), PHED 251 (2), PHED 252 (2), PHED 351 (2), PHED 352 (2), PHED 451 (2)


Recommended Free Electives (5 credits)
Total of 5 credit hours are required to satisfy this category:
HEED 110 (3), HEED 201 (2), HEED 205 (2), KNES 202 (3), KNES 301 (3), KNES 302 (3),  PHED 343 (2),  SPCH 202 (3), SPCH 204 (3)

 

Sports Marketing Concentration

Sports Marketing involves the application of marketing principles to the sports and recreation industries. This consists of an evaluation of the elements of the marketing mix (product, place, price, promotion, and public relations), which includes identifying, understanding, and motivating target markets to purchase goods or services.

 

Students who choose the sports marketing concentration will learn fundamental principles in marketing through such courses as Marketing for Managers, Dynamics of Management, Consumer Behavior, and Advertising. Sports marketing careers may be pursued in the areas of fund raising, promotions and advertisement, event management, and licensing for such entities as collegiate athletics, professional sports teams, sports governing bodies (NCAA, NBA, U.S. Olympic Committee, etc.), and sporting goods companies (Nike, Adidas, Champion, etc.).

 


Core Requirements

SPMT 101 Sport Governance & History  3
SPMT 201 Facility & Equip./Event Management  3
SPMT 308 Media Relations in Sport  3
SPMT 243 Psychological Aspect of Sports  3
RECR 331 Community Recreation and Fitness  3
SPMT 332 Sports, Ethics and the Law  3
RECR 339 Problems In Urban Rec. & Sports  3
SPMT 435 Organization & Administration of Recreation  3
SPMT 400 Sport Management Practicum  6
SPMT 405 Sport Management Internship  12
Total Credits 42

 

Sports Marketing Concentration

 ECON 103  Intro To Bus. & Entrepreneurial Economics  3
 MKTG 310  Marketing For Managers  3
 MGMT 328  Dynamics Of Management  3
 MGMT 360  Consumer Behavior  3
 MGMT 365  Sales Management  3
 MKTG 460  Marketing Research  3
 MGMT 465  Advertising  3
Total Credits 21

 

Physical Education Electives & Recommended General Electives (5 credits each)
All Sport Business, Journalism, and Marketing Concentration students are required to complete 5 credits hours for both Physical Education and Recommended Free Electives.


Physical Education Electives (5 credits)
Total of 5 credit hours are required to satisfy this category:
PHED 103 (3), PHED 151 (1), PHED 241 (2), PHED 251 (2), PHED 252 (2), PHED 351 (2), PHED 352 (2), PHED 451 (2)


Recommended Free Electives (5 credits)
Total of 5 credit hours are required to satisfy this category:
HEED 110 (3), HEED 201 (2), HEED 205 (2), KNES 202 (3), KNES 301 (3), KNES 302 (3),  PHED 343 (2),  SPCH 202 (3), SPCH 204 (3)

 

Sports Medicine Concentration

Sport Medicine concentration consists of applying health and medical aspects to sports, exercise, and physical activity. The Sport Medicine concentration will prepare students for a fulfilling and successful career in sports medicine, including such professions as an Athletic Trainer. It provides students with a useful background to pursue terminal or medical degrees as well as to pursue health care professions, such as Physical Therapy, Recreational Therapy, or Occupational Therapy.

 

Students choosing the Sport Medicine concentration will study the basic concepts, theories, and organization of management as applied to the field of pre-athletic training, including Nutrition, Exercise & Weight Control, Community Health, Therapeutic Athletic Exercise, and Pathology of Athletic Injuries. Upon completion of this program and concentration, students will have obtained an extensive amount of knowledge and experience of the physiological effects, rationale, principles, and methods of applying physical agents, therapeutic exercises, evaluation, and treatment planning in sport medicine.

 

Core Requirements

 SPMT 101  Sport Governance & History  3
 SPMT 201  Facility & Event Management  3
 SPMT 243  Psychological Aspect of Sports  3
 RECR 331  Community Recreation and Fitness  3
 RECR 332  Sports, Ethics and the Law  3
 RECR 339  Problems In Urban Rec. & Sports  3
 RECR 435  Organization & Administration of Recreation  3
 RECR 400  Sports Management Practicum  6
Total Credits 27


Required Health & KNES Courses (38 credits)

 HEED 110  Drug Abuse Education  3
 HEED 201  First Aide & Safety Education  2
 HEED 205  Nutrition, Exercise and Weight Control  2
 HEED 420  Community Health  3
 KNES 202  Care & Prevention of Athletic Injuries  3
 KNES 301  Kinesiology  3
 KNES 302  Physiology Of Exercise  3
 KNES 303  Athletic Training  3
 KNES 321  Athletic Training Management  3
 KNES 322  Pathology of Athletic Injuries  3
 KNES 333  Biomechanics  4
 KNES 427  Therapeutic Athletic Exercise  3
 KNES 428  Therapeutic AT Modalities  3
Total Credits
38

 

Required Biology Courses (8 credits)

 BIOL 201  Human Anatomy And Physiology I  4
 BIOL 203  Human Anatomy And Physiology II  4
Total Credits 8

 

Physical Education Electives (4 credits)
All Sport Medicine students are required to complete 4 credits hours for Physical Education Electives.

 

Physical Education Electives (4 credits)
Total of 4 credit hours are required to satisfy this category:
PHED 103 (3), PHED 151 (1), PHED 241 (2), PHED 251 (2), PHED 252 (2), PHED 351 (2), PHED 352 (2), PHED 451 (2), PHED 231 (2), PHED 253 (1)


Sports Management Major - Business Concentration

Level I (First Year)

Fall Semester
*ENGL 101 English Composition 3
*○WLIT 207
Program Elective 2
Semester Total 15

Spring Semester
■SPMT 405 Internship 12

Physical Education Elective 3
Semester Total 15
TOTAL CREDITS 120

 *  General Education Requirement
 **  University Graduation Requirement
 ■  Major Course
  »  or any 2 part 200 level History
 or any ENGL 200 level or above
 BIOL 101 or 107 or CHEM 101 or PHSC 101 or PHSC 103
×  PHIL 103 or PHIL 102
 or IDIS 103 or any Foreign Language or ART 105 or MUSC 201 or DANC 226 or THEA 211

 or any 3 credit Health course, or SPCH 202 or SPCH 204 or GEOG 102
 ♦  General Elective - any University course
 ▲  Program Elective - any non-required course within the discipline
 ▬  Support Course
§  Management Science Elective

NOTE: Please consult a program advisor to discuss course options. 

 

  1. All Academic Programs
  2. African-American Studies Minor
  3. English Major
  4. English Minor
  5. Global Studies Major
  6. Global Studies Minor
  7. History Major
  8. History Minor
  9. Dance Major
  10. Mathematics Major
  11. Journalism Minor
  12. French Minor
  13. Spanish Minor
  14. Dance Minor
  15. Philosophy Minor
  16. Computer Science Major
  17. Special Education Major
  18. Mathematics Minor
  19. Computer Science Minor
  20. Psychology Major
  21. Psychology Minor
  22. Rehabilitation Services Major
  23. Rehabilitation Services Minor
  24. Criminal Justice Major
  25. Criminal Justice Minor
  26. Social Science Major
  27. Political Science Major
  28. Sociology Major
  29. Urban Studies Major
  30. Nonprofit Leadership
  31. Interdisciplinary Studies Major
  32. Anthropology Minor
  33. Political Science Minor
  34. Sociology Minor
  35. Nonprofit Management and Youth Development Minor
  36. Social Work Major
  37. Adult & Continuing Education (MS)
  38. Public School Administration Certification
  39. Alcohol and Substance Abuse Counseling (MS)
  40. Criminal Justice (MS)
  41. Curriculum and Instruction (M.ed)
  42. Early Childhood Education Major
  43. Nursing (MSN)
  44. Nursing Certificate
  45. Early Childhood Child Care Major
  46. Child Care Programs and Services Minor
  47. Elementary Education Major
  48. Elementary Education Minor
  49. Reading Education Minor
  50. Human Services Administration (MS)
  51. You are here: Sports Management Major
  52. Sports Management Minor
  53. Teaching (MA)
  54. Reading (MS)
  55. Urban Recreation Minor
  56. Rehabilitation Counseling (M.ed)
  57. Early Childhood Education Minor
  58. Nonprofit Management and Youth Development Minor
  59. Entertainment Management Major
  60. Economics Minor
  61. Special Education (Certification)
  62. Secondary Education Certificate
  63. Special Education (M.ed)
  64. Histotechnology
  65. Urban Arts Major
  66. Biology Major
  67. Biology Minor
  68. Nursing Major
  69. General Science Major
  70. Chemistry Major
  71. Chemistry Minor
  72. Management Science Minor
  73. Management Science Major
  74. Health Information Management Major
  75. Accelerated Second Degree BSN Students
  76. Contemporary Educational Leadership (MEd)
  77. Professional Counselor Licensure